A Potpourri of Research for Fundraisers
Have you ever thought:
I really want to keep up with the latest research in nonprofit fundraising. But I barely have time to care for all of my donors. I wish someone would just share a list with me.
Well, here’s one I pulled together for fundraisers like you. It ranges from broad studies on the state of fundraising, to more specific research on donors or online giving. Or even how much fundraisers get paid.
Consider it a place to start. And please, I welcome your contributions of research reports that have helped you be more thoughtful about your fundraising.