Posted by Gayle Gifford on January 11, 2012 in Communicating
As I was checking out a nonprofit profile on Guidestar.org, I noted that Guidestar now had a “Quick View” review for each nonprofit.
Notice those checks, stars and caution signs?
Clearly these are meant to serve as rating systems for viewers. Missing a check or star? The system implies that your organization may not be 100% up to snuff –or else it might be hiding something.
While I’ve done my ranting about rating systems (see my posts below), I’m afraid that your organization is stuck with this new configuration.
By now I’m sure you know that Guidestar is a go-to site for the media, funders, bloggers, benchmarkers like me or others individuals who are curious about your nonprofit. Online donation sites like Network for Good, Facebook Causes or Change.org link up and pull their data from Guidestar.
So, get thee to Guidestar.
Login (you’ll need to register if you haven’t, the basic edition is free), Read More >>
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Posted by Gayle Gifford on January 22, 2010 in Effectiveness
It’s been a very interesting week.
My post on Tuesday, “My worst nightmare is now true, sloppy ratings ratings of nonprofit effectiveness in Hatii,” and a storm of Tweets generated quite a bit of attention.
As Tuesday’s post explains, after my first critique, Guidestar changed their hastily constructed home page listing Top Ten Relief Organizations Working in Haiti, which I strongly debated the evidence for, to a somewhat more accurate Most Reviewed Relief Organizations in Haiti.
After a long conversation this afternoon with Debra Snider, Guidestar’s VP of Communications and Administration, and Shari Ilsen, Director of Marketing and Outreach at GreatNonprofits, Guidestar made the laudable decision to drop the listing altogether.
Now when you land on Guidestar’s homepage and scroll down, you’ll see Disaster Action Center and encouragement to post a review if you have firsthand experience with an organization working in Haiti. A link takes you to the site of GreatNonprofits.
Why is this so much better? Read More >>
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